نوع مقاله : مروری
نویسندگان
1 کارشناس ارشد پژوهش هنر، دانشگاه آزاد واحد اسلامشهر
2 عضو هیئت علمی دانشگاه آزاد اسلامی واحد اسلامشهر
چکیده
کلیدواژهها
عنوان مقاله [English]
نویسندگان [English]
In this study, it is noteworthy that the packaging of Iranian teas in most cases lacks the creativity, standards, and up-to-date graphic methods demanded by the Iranian market and export markets, therefore in order to improve the Iranian packaging industry, the label and packaging of an Iranian company producing tea and herbal drinking has been evaluated, as well as analyzing its products in terms of packaging. This article examines the strengths and weaknesses of packages and concludes with tips and suggestions for designers and researchers who want to work in this field. This article is extracted from a master's thesis entitled "Investigating the Branding and Packaging Design Specifications of Tea and herbal in Iran" at Islamic Azad University, Islamshahr Branch in Autumn 97.
کلیدواژهها [English]
)
